Musk's bold goal of selling 20 million EVs could cost Tesla billions. Tesla Inc. TSLA dot O chief executive Elon Musk has set his young company on an aggressive expansion path like no other auto executive has dreamed but one riddled with potholes and roadblocks that could stall or sidetrack the journey. Musk's audacious goal of selling 20 million electric vehicles in 2030 is at the centre of the company's growth promise for shareholders and its pledge to drive the adoption of sustainable energy. If achieved, it would make Tesla twice the size of any automaker in history, accounting for roughly 20% of the global vehicle market. But such exponential growth a 13 fold increase over the estimated 1.5 million vehicles it helps to sell this year will come at an unprecedented cost of hundreds of billions of dollars. According to a Reuters analysis of Tesla's financial disclosures and forecasts for global electric vehicle demand, ie the battery and battery mineral production. I'd equate this with the Manhattan Project in World War Two said manufacturing expert Michael Tracy of the Agile group referring to the sweeping effort by the United States to build an atomic bomb.